Violinist Aleksey Igudesman and pianist Hyung-Ki Joo are the inventive comic duo whose hilarious mix of music, pop culture and pure zaniness has won them fans of all ages and cultures worldwide. Make no mistake — they are virtuosic artists whose technical skills are as impressive as their comedic talents.
BR|PR introduced Igudesman & Joo to the U.S. market and has worked with them for well over a decade. Our extensive national/regional press in support of numerous concert tours, from high profile features in Vanity Fair, The New York Times and Los Angeles Times, to segments on “CBS This Morning” and local TV appearances in cities nationwide, has heightened their profile dramatically and attracted prominent bookings such as their debuts at the New York Philharmonic and Carnegie Hall.
Our digital marketing campaigns helped to transform their online presence, nearly quadrupling their YouTube views from 15 to over 62 million, generating legions of new, engaged fans and brand evangelists.