Skip to content

JP Jofre

JP Jofre

Grammy-nominated composer and bandoneon player Juan Pablo Jofre Romarion, aka JP Jofre, has been highlighted repeatedly by the New York Times and praised by Great Performers at Lincoln Center as one of today’s most outstanding leading artists. The London Symphony Orchestra, 16-time Grammy winner Paquito D’ Rivera, and Orpheus Chamber Orchestra among others have recorded his music. He has performed and lectured at such notable organizations as TEDTalks, Google Talks, The Juilliard School of Music and The New School.

BR|PR came on early in Jofre’s career to launch his debut CD “Hard Tango” and introduce this gifted young Argentine musician to the U.S. market in 2012. We did it with a bang–a full-page New York Times profile of Jofre that immediately propelled his recognition in the U.S. and cemented his reputation as one of the foremost proponents of this incredibly difficult instrument that’s at the heart of the tango.

We have represented this creative dynamo for over a decade, helping him tell his story, hone his projects, amplify his profile and engage new, diverse audiences. Press coverage has ranged from CNN, The New Yorker, People Magazine, EFE News Wire, Violin Channel, “Soundcheck” on WNYC and BBC Music Magazine. Not only is Jofre now considered one of the world’s leading bandoneonists, he is a widely respected composer, receiving numerous prestigious commissions, and in great demand collaborating with jazz musicians, symphony orchestras and music festivals. In 2022, he was nominated for a Grammy for Best “Classical Compendium” and has performed at the Latin Grammys.

Entertainment Venues

Loews Cineplex

For more than a dozen years, BRPR played a pivotal role in launches and in overall marketing, promotion, and PR platforms for Loews Cineplex Entertainment, ...
Read More →
Retail

NBC Experience Store

Located in its Rockefeller Center headquarters, the two-story multi-million dollar NBC Experience was the network’s first entertainment/ high-tech retail store. Our job was...
Read More →
Retail

Shock Coffee

Sales of Shock Coffee – the world’s first hyper-caffeinated gourmet coffee – were flat and BR|PR was retained to reinvigorate and redefine the brand. Our ...
Read More →